Toys"R"Us Announces 2009 Holiday Hot Toy List

Toys"R"Us "Fabulous 15," included right at the top (you guessed it)

BAKUGAN((R)) BATTLE BRAWLERS((TM)) NEW VESTROIA((TM)) Maxus Helios((TM)) 7 in 1 from Spin Master((R)) Word has it that the release date is Oct, 20th, 2009.

"WAYNE, N.J., Sept. 24 /PRNewswire/ -- While times and trends change, one thing remains constant - every holiday season, kids dream of tearing the wrapping off their Christmas presents to reveal the toys that topped their wish lists. Today Toys"R"Us, the world's leading specialty toy retailer, unveiled its annual Holiday Hot Toy List, filled with 36 items - new this year - that offer outstanding value in quality, price and play. The selected items provide parents with a starting point in developing their holiday shopping checklists.

"The Toys"R"Us Holiday Hot Toy List is the result of countless hours dedicated to tracking, testing and identifying the best products throughout the year," said Karen Dodge, Senior Vice President, Chief Merchandising Officer, Toys"R"Us, U.S. "There are so many great new toys, games and kid-friendly electronics available this year that we had a difficult time narrowing down the items on the list. And, with toys spanning every price point, parents will have lots of affordable fun options to choose from this holiday season at Toys"R"Us."

With more than 60 years of experience as THE toy authority, and with stores in 34 countries, Toys"R"Us has unique insights into the toy industry and what consumers should consider when shopping for the holidays, including:

• There is no ONE hot toy for every child - While attention may be paid to one specific hot toy each year, that item is not necessarily appropriate for every child. The hottest toy for a five-year-old girl may not appear on an eight-year-old boy's wish list. The age and interests of a child are key factors in determining the perfect gift. Shoppers can rely on the toy-trained associates at Toys"R"Us stores to help them find the perfect present.
• Quality AND Value matter - Value has two components: what consumers pay for an item and what they get for that price. Toys that last for years to come and provide open-ended play are among the most sought-after items during the holiday season.
  
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• Availability of hot products is important - Parents are determined to find the toys on their kids' wish lists. Throughout the holiday season, parents and gift-givers have a better chance of finding the hottest toys, when shopping early.
  

Another big one:

Bakugan: Battle Brawlers with Naga Collector Ball and Exclusive Bonus Ravenoid & Manion In-Game for Nintendo DS

This one is sure to please Nintendo DS enthusiasts. Keep your eyes peeled for more information.
And shop early to find the best selection.

Battle Brawlers under devlopment by NOW Production

Bakugan is cool! Video games, under development by veteran Japanese studio NOW Production, will render the elements that made Bakugan a worldwide phenomenon into mind-blowing digital experiences. Everything a Bakugan enthusiast and gamer would love is here - intense battles, the ability to create your own Brawler, cartoon quality graphics and multiplayer combat.

Battle Brawlers is the first video game based on the smash hit Bakugan toys, card game and anime show. In it, players start off as an untrained Bakugan Brawler and must fight their way to the top of the heap.

Combining the drama and story of the cartoon series with the skill and strategy of the card game, players will become completely immersed in this unique title. Throw Bakugan cards onto the battlefield, and then try to carefully shoot your Bakugan balls onto the cards to unleash their monstrous powers. When two Bakugans stand on the same card, they transform into gigantic creatures and fight to the finish!